jamjama Blog
Insights, tips & tricks in Social Media advertising, Customer behaviour and Marketing.
A Comprehensive Guide for BFCM and Christmas
With the holiday season fast approaching, businesses are preparing for one of the busiest times of the year: Black Friday and Cyber Monday (BFCM). This period marks not just a single day of sales but the start of a critical build-up to Christmas delivery deadlines. To make the most of this opportunity, it’s essential to apply insights from recent advertising efforts. Here’s a guide to navigating BFCM and the lead-up to Christmas effectively.
Harnessing the Power of Social Listening: A Guide for B2B Brands
We'll explore how B2B brands can leverage social listening to drive growth and enhance customer relationships as well as generate prospects, drive sales, manage crises, check brand health, and establish benchmarks for success.
The Evolution of Food Marketing in the Age of Social Media
Gone are the days when food companies relied solely on traditional advertising mediums like television, radio, and print. Today, social media platforms such as Instagram, Facebook, and TikTok have become the new battlegrounds for capturing consumer attention. Let's delve into how social media has revolutionised food marketing.
Roadmap for Commerce
Commerce is continuing to change at a rapid pace. As new tech develops and customers shopping behaviour is changing through the pandemic. We’re finding ourselves at a really exciting time for e-Commerce. I’ve looked at some of the commerce trends finding themselves in the spotlight this year.
Think Forward.
Take a look at We Are Social’s latest research. They’ve shared five key areas for 2022. I’ve shared my thoughts on how this can translate from Big Brand strategies to independent and smaller brand marketing for 2022.
3 ways Social Commerce is changing customers’ buying behaviours.
Social Commerce and Mobile commerce are changing the way customers buy products and services. How can your prepare as the buying behaviours and platform features evolve
Selling to retail customers in 2021.
Advertising to the customer in 2021. With rapidly changing buying behaviours how can you set yourself up to attract your customers and get ready for the busiest quarter of the year. Q4.
The anatomy of a high performing Ad
What makes a high performing ad? Taking a look at the 5 key areas of an Ad and how to make it stand out.
Apple’s iOS14 update - What does it mean for Facebook Advertising?
Understand a bit more about the impacts of iOS14 to Facebook Advertising. Including steps to support these changes.
Reasons to believe | 8 reasons why you should advertise on Facebook
The first blog post. Reasons to believe in the power of Facebook and Instagram advertising…understand the basics behind the advertising tool which accesses over 2.2bn users.